Research from Red Crow Marketing, Inc.
estimates that each day, the average person is bombarded with 4,000 to 10,000 advertisements. Whether an online, billboard, magazine, social media, radio, or mobile ad, everywhere that the average American turns, they see advertising.Of course, there’s a difference between seeing and really seeing. When you encounter that much media all the time, a lot of it becomes white noise. It takes a truly memorable advertisement to permeate through the static and make an impact. Even then, the ad has to really resonate to appeal to the potential customer and get them to buyMarketers spend countless hours crafting ads to see which approaches work and which don’t. If you want to stand out from the competition right away, choose fleet graphics on a mobile billboard or a vinyl wrap?
Every day, when you get in your car on your commute to work, you expect to see a series of billboards along stretches of highway. That’s not the only way to advertise to drivers and passengers though.Mobile billboards are advertisements on the sides of the vehicles themselves or special vehicles with large upright displays that drive around a city all day. These type of ads are good because driving often means waiting at lights and looking around. Drivers are a captive audience, in the mode of needing to see what’s around them.
One major benefit of mobile billboards is that they’re unexpected, and they’re large enough to be eye-catching. You can’t ignore them. Specialty Truck Rental, a company based out of Santa Monica, California, lists several other reasons that make these ads such a compelling choice:
Vinyl wrapped cars stand out even more; often because they’re closer. Your company can design the wrap for your fleet graphics or you can enlist the help of a professional. By including your company’s logo, its website, a social media web address, a phone number, and an address, people know just how to contact you to start doing business.
Marketing Tango explains the multitude of benefits that come from advertising with vinyl wraps:
Only you can choose which of these advertising options works best for your company. Both are cost-effective and involve customizing a vehicle. If you want to double your chances of an effective marketing campaign, you can consider trying both advertising options together.
Whether you just want a mobile billboard, vinyl wrapping, or both, those in Florida should contact us, Auto Super Shield for high-quality beautiful vehicle alterations. We specialize in wraps of all kind, including:
When it comes to spreading awareness about your company and its products, an eye-popping design will always capture attention, but different textures and finishes can also appeal to a potential customer. Healthcare companies and technology firms could try a simple yet effective chrome finish, clothing stores could allude to the luxury of their products with a satin finish, and a restaurant could win customers with a color-changing vinyl wrap.Next time your company decides to create an advertisement, consider a mobile billboard or auto wrap advertising.
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